Uniroyal Tires

130 Years of Trust. Still Earned One Tire at a Time.

Uniroyal tires have been on the road since 1892 — longer than most roads have been paved. The brand’s story began not as a tire company, but as the United States Rubber Company, formed by the merger of nine rubber manufacturers in Naugatuck, Connecticut. From those roots, Uniroyal grew into one of America’s most recognized and respected tire brands — and over the course of more than a century, it has earned the trust of five generations of American families.

In North America, the Uniroyal tire brand operates as a subsidiary of Michelin North America, Inc., following Michelin’s 1990 acquisition of Uniroyal-Goodrich Tire Company. That partnership brings the backing of one of the world’s largest tire companies to a brand that has always stood for something simple and straightforward: good, honest value — a tire that delivers what was promised, gets you where you’re going, and leaves you with enough money in your wallet to actually enjoy the ride.

Uniroyal Tires — at TJ's Tire & Auto

Tires for Passenger Cars, Minivans, and CUVs

For everyday drivers, Uniroyal’s passenger tire lineup offers dependable all-season performance without the premium price tag. The Tiger Paw® family delivers quiet, comfortable rides for all-season drivers, while the ultra-high-performance Power Paw® A/S tire offers long-lasting tread life and a sleek, modern design.

Truck and SUV Tires — The Laredo® Series

As drivers and vehicle manufacturers transition to larger vehicles, Uniroyal has responded by launching dedicated truck and SUV tire lines: the Laredo HT and Laredo AT. The Laredo HT focuses on highway driving comfort, while the Laredo AT provides additional off-road capability for truck and SUV owners who want the freedom to explore beyond the pavement. Both deliver the rugged tread and all-season grip Uniroyal is known for — at a price that makes sense for working drivers and families alike.

Commercial Truck Tires — Built for the Long Haul

Uniroyal’s commercial truck tire lineup provides an affordable option for every tire position and application — from long-haul to regional to on- and off-road service, including dry van, flatbed, construction, and pickup-and-delivery vocations. Two tires in the commercial lineup carry SmartWay® verification, meeting EPA requirements for outstanding fuel efficiency — an important consideration for fleets focused on controlling operating costs.

Agricultural and Specialty Tires

Uniroyal’s reach extends well beyond the highway. The brand offers specialty tires custom-designed for specific applications, including agricultural and industrial use. Whether you manage a farm, operate heavy equipment, or run a fleet of municipal vehicles, Uniroyal brings the same commitment to durability and value to specialty applications that it has always brought to the road.

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Uniroyal Tires — Ready for Every Season

A Brand That Stands Behind Its Tires

Uniroyal tires offer just the right combination of dependability, traction, and grip in almost every weather condition, and come with one of the industry’s leading warranties. From the daily commuter to the weekend off-roader, Uniroyal is a brand that doesn’t cut corners — because the drivers who depend on these tires can’t afford to either.

Stop in today and ask us about our Uniroyal tire selection. We’ll help you find the perfect fit for your vehicle.